The 3rd Africa Football Executive Confex scheduled for 17th and 18th of April in Johannesburg, South Africa will adopt the United Against Malaria Campaign in a bid to further highlight the role football can play in social issues on the African continent and in this instance, in creating awareness of the perils of Malaria.

This is the second time in 2013 that the United against Malaria campaign has been incorporated into a major sporting occasion after an effective integration during the just concluded African Cup of Nations, also held in South Africa.

The conference itself will see the convergence of African football executives providing football leaders with a comprehensive understanding of how the football business on the African continent is evolving an also aids in strategy training on how best to leverage on the ever-evolving football business climate. Expected at the conference are officials from African clubs, national associations, league governing bodies as well as brands.

The conference is sponsored by Umbro while conference directors have confirmed the attendance of Inigo Arenillas, Director of Africa & Middle East, Real Madrid Foundation at the conference.

Other speakers include Jerome Champagne, Former FIFA Deputy Secretary General & Director for International Relations, Ephraim Jomo Sono, Chairman, Jomo Somo Investments and also Owner, Jomo Cosmos FC, South Africa, Greg Garden, Group Brand Executive, Nedbank Group, David Sidenberg, Sponsorship Strategy & Rights Commercialisation, BMI Sports , Alex Balfour, Head of New Media, London Organising Committee of the 2012 Olympic and Paralympic Games, Fran Hilton-Smith, Acting Technical Director, HOD, Women’s Football, SAFA, and Daryn Wober, Managing Director, Ventra Media Group (UK).