On Friday, August 18, 2017, Africa’s leading mobile phone maker, TECNO Mobile unveiled a new range of devices, TECNO Spark and Spark Plus, at a glamorous party hosted to celebrate university students in Lagos. The TECNO Spark Party, as it is called, was created to be a bubbly fun filled event for students in tertiary institutions and the maiden event kicked off at the Muri Okunola Park, Victoria Island, Lagos.

TECNO’s latest flagship; the Spark and Spark Plus, is a new budget-friendly line of photo-focused smartphones targeted at millennials and social media enthusiasts. As is typical of new generation TECNO smartphones, the Spark series comes with a revolutionary pixel sensor and denoising camera technologies. Both devices are in a sleek bright colored metal unibody and comes with the latest Android 7.0 Nougat.

They feature a 1.3GHz Octa-core MediaTek CPU and a 2GB RAM for a lag-free operation. Plus a 16 GB internal memory that can be extended to 32GB via a MicroSD card. The Sparks come with dual cameras; a 13Megapixel rear and 5Megapixel front camera provide high-sensitivity camera capabilities which help users get better imaging results anytime, anywhere and under any kind of lighting condition. The only difference between the Spark and Spark Plus is simply that the latter features a larger screen and battery capacity with a 6-inch display and a 3400 mAh battery.

L-R: Eric Wang, Marketing Manager, West Africa region, Tecno Mobile; Attai Oguche, Deputy Marketing Manager, PR, offline events and Sponsorships, Tecno Mobile Nigeria; and Jesse Oguntimehin, Deputy Marketing Manager, Digital, Tecno Mobile Nigeria, at the launch of TECNO’s new line of smartphones – TECNO Spark Series, targeted at the low-end market, over the weekend.

According to Attai Oguche, deputy marketing manager, TECNO Nigeria, the TECNO Spark series is another great camera device; the next generation Android smartphones designed mainly for an impressive camera and style. “We at TECNO are proud to say that anyone who experienced the TECNO Camon CX and now understands the amazing camera features TECNO devices flaunts will easily relate with what I’m talking about”, he said.

The Spark party featured several Nigerian music artistes including Mayorkun, Immaculate of Project Fame and DJ Consequence. It was a memorable evening for everyone in attendance, particularly the students. “I have not had this much fun for a very long time. I really appreciate TECNO for this gesture”, a 300-level student of the University of Lagos said.

L-R: Jesse Oguntimehin, Deputy Marketing Manager, Digital, Tecno Mobile Nigeria, handing over a TECNO Spark smartphone to a student, one of the winners at the TECNO Spark Party over the weekend

 At the event, TECNO also launched its “TECNO 1million Dream” initiative that would enrich four young creatives with a million naira each to “Light-Up their dream.” “TECNO MOBILE has always been a people’s oriented brand and this is evident in not just our culture and products but also in the nature of projects and things we do in our society. The 1 million dream promo is one of the ways we hope to continue giving back to people, helping them achieve their dreams” said Jesse Oguntimehin, Deputy Marketing Manager, Digital, TECNO Nigeria.

The Spark and Spark Plus smartphones are currently available for purchase at all 3CHUB outlets and other major mobile retail stores.


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