Singapore Airlines has signed a Memorandum of Cooperation (MoC) with South Africa Tourism and Changi Airport Group to bolster air travel to Africa’s largest economy.

Under the cooperation, all parties will explore opportunities and jointly implement strategies aimed at boosting tourist traffic to South Africa through Singapore Airlines’ services to Cape Town and Johannesburg via Singapore’s Changi Airport.

“South Africa is an important market to us and one which we have been serving for over 20 years.” said Mr. Chin Yau Seng, Singapore Airlines’ Acting Senior Vice President Sales and Marketing.

“We are pleased to work together with CAG and SAT to develop and promote tourism from key markets in the Asia-Pacific such as China, Singapore and Australia to this fast-growing tourist destination.” he added.

All parties have agreed to collectively invest more than $1 million in cash and in-kind over the next year to support advertising and promotional campaigns, as well as familiarization programmes for trade and media representatives. Thisdaylive reported.

South African Tourism Chief Executive Officer, Mr. Thulani Nzima, commenting on the agreement said “Singapore is an extremely important hub for us in the Australasia region”.

“This agreement with Changi Airport and Singapore Airlines is part of our commitment to cooperate with some of the world’s leading global tourism industry players to stimulate tourism growth to South Africa.” He explained.

Singapore Airlines operates daily flights to Johannesburg and four a week to Cape Town from Changi Airport. 

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