Kenya’s National carrier is set to launch Africa’s first straight flights to Hanoi, Vietnam’s capital city, in March 2015. The airline is making the move to expand the growing trade relations between Vietnam and African markets.

“The potential of Vietnam as a country with strong economic growth and a growing middle class is significant. Vietnam has shown a considerable and stable economic growth over the recent years, including an increase in trade with Africa,” said Mbuvi Ngunze, CEO, Kenya Airways (KQ).

The flights to Hanoi are scheduled for three times a week as it faces off competition from its closest rivals, Ethiopian and South African Airways. The carrier will therefore team up with Skyteam partner Vietnam Airlines in Hanoi in order to make flight selections available to those flying to Malaysia, Korea, Japan, and China.

Ngunze expressed enthusiasm over the potential of the new development, which he noted would provide strong connections and increased trade between Africa’s largest markets, Vietnam and the Asian market.

He said KQ, being the first airline to directly connect Vietnam to Africa, will leverage on the opportunity for growth it offers. He also expressed confidence that new route in partnership with the carrier’s SkyTeam partner Vietnam Airlines, will be a success.

According to a report by Business Daily, Vietnam is one of the fastest growing economies in Asia. In 2013, PricewaterhouseCoopers projected that Hanoi would be fastest growing city in the world in GDP terms from 2008 to 2025.

In recent times, the airline has discovered new routes at a good price through the introduction of jet airliners such as three next generation B737-80, six B787 Dreamliners and three 777-300ER aircraft for profitable service.