href=”http://www.twitter.com/easytaxinigeria” target=”_blank”>Easy Taxi Nigeria has announced indigenous media personality, Zainab Balogun as the face of its safety campaign.
The country’s foremost taxi requesting service in a news release said Zainab’s role wil include representing the Easy Taxi Nigeria brand campaign for safety by encouraging the usage of the application as a safe and convenient transportation option, with emphasis on the different taxi riding experience Easy Taxi brings.
“Zainab is the perfect fit for the company as she conveys the fun, youthful and audacious style the brand represents,” said Bankole Cardoso, the Managing Director of Easy Taxi Nigeria.
Cardoso also explained the company’s decision to choose the Ebony Life TV presenter for the campaign to be because of her unique personality and her genuinely appealing brand presence.
An elated Zainab, while commenting on the new deal expressed pleasure at being chosen by Easy Taxi Nigeria. “I have always been an advocate for safe transportation options especially as someone in an industry where sometimes driving after a long day of shooting can be extremely tedious. It’s refreshing and comforting to know there is a safe transportation option available!” she said.
With Easy Taxi Nigeria’s expansion plans working out fine, having expanded its services to Abuja, with Ibadan, Calabar, Porthacourt and Enugu in-view, after starting operations in Lagos in 2013, Zainab is expected to help the company boost this drive with her growing popularity in Nigeria’s media and entertainment scene.
