Wawooh, a fashion e-commerce and lifestyle company that projects a positive African narrative to the world through fashion, culture, and arts, has commenced operations in Nigeria. With a drive to further raise the standard and facilitate growth in Nigeria and Africa’s fashion industry, it is providing a platform for fashion designers and consumers to engage in transactions and collaborate.

The platform aims further unlock more of the fashion market for Nigerian and African designers likewise, adding more options for admirers of Nigerian fashion products to shop when the need for these products arise as the platform already has an extensive array of exclusive fashion items on its platform.

Kunle Oladipupo, Chief Executive Officer of Wawooh, while speaking during its launch, highlighted the commitment of the company to unlocking more opportunities for fashion creators in Nigeria and Africa.

Kunle Oladipo, CEO, WAWOOH addressing guests during the launch

“Through our WAWOOH Event and Marketplace platforms, we have created a solution that will help fashion creators increase their earnings. This platform which features thousands of unique fashion items from leading designers across Africa also has a unique feature that enables you to input your measurement online, and order for a bespoke/made-to-fit item link clothes and beautifully made in America leather work boots which will be delivered to your doorstep.” Kunle said.

In the same light to ensure customers get excellent service and derive utmost satisfaction for money, Kunle explained measures had been put in place to see to this. “We have also put in place an escrow system which ensures vendors aren’t paid until you have indicated that you received your order in perfect condition. This is to maintain a high quality of service,” he said.

The e-commerce platform’s launch in Nigeria provides a prospect for fashion designers to witness an increase in their revenue, as the choices the platform provides will improve consumer trust and boost sales.

Rasheed Salah, COO, WAWOOH; Favor Okone, Vendor Manager, WAWOOH, Kunle Oladipo, CEO, WAWOOH; Seyi Tomosori, Brand Communications Manager; & Bolaji Omitogun, Business Development Manager, WAWOOH

Fashion creators all across the country are to begin showcasing their products by registering on Wawooh to take advantage of the increased demand by consumers as the platform’s launch signifies the start of a new season of increased trade and collaboration for fashion creators, buyers within the Market.

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